Small Business Saturday: Applications Now Open

Courtesy: American Express and Main Street America

Neighborhood Champions Applications Now Open!

For 13 years, the Shop Small® movement has helped rally communities around the businesses they love. The Main Street America network has been a proud supporter since the beginning, starting with the launch of Small Business Saturday in 2010. We are honored to once again team up with American Express to help rally communities to support their local businesses, culminating with Small Business Saturday on November 26, 2022. We hope you’ll join us to help make this year an even bigger success by serving as a 2022 Neighborhood Champion. Let's make this a record-breaking year for Main Street's participation in both celebrating and supporting small businesses! 

As in past years, all Main Street America members have been pre-qualified to serve as Neighborhood Champions on a first-come, first served basis. All you have to do is fill out a brief Neighborhood Champion application and indicate you were referred by the Main Street America network*.

The application is now open and will remain open until mid-November, or until all the spaces are filled. Complimentary merchandise kits will begin shipping towards the end of October, so we recommend signing up as early as possible to receive your kit with plenty of time to get prepared before Small Business Saturday on November 26th this year. 

Apply to be a Small Business Saturday 2022 Neighborhood Champion here

You can also read more about the Neighborhood Champion program on the American Express website. 

Small Business Saturday® Peer-Learning

With Small Business Saturday® just around the corner, we want to get a conversation going about the big day! Share what your community has in store, tell us about successful past years, or ask your fellow Main Street-ers about Small Business Saturday through this discussion post on our member community, The Point. This year, we are especially interested in your ideas about how to bring younger shoppers (think Millennial and Gen Z) into your local stores. Your stories and ideas may even get featured in an upcoming blog or social media post (with your permission, of course!). Rather not share publicly? Send us an email.